The social media revolution started in the 1990s. Facebook and YouTube made it go viral. Many others entered and exited but some of them survived and created a huge fan base. Here are some of the most popular social networks for SEO today.
Google algorithms are still a mystery, they never make it clear for us to understand and implement, but we do our research and observations to get a good idea of what works and what does not. We believe that social media networks can bring more traffic to websites or posts and increase your brand’s credibility online. Understanding some of the top social bookmarking sites which help SEO is important to exploring billions of users surfing the web. Take a dive into the following social networks and strengthen your SEO strategies, you may even hire freelance digital marketing professionals to do SEO and content marketing successfully.
As of 2022, Facebook has over 2.9 billion active users. They crossed the first billion mark in 2012. Although the organic likes and natural shares are almost over in the most popular social network of this era, there are still plenty of possibilities offered by Facebook to find and engage with relevant users. They are upgrading their social capabilities and features consistently to keep the audience interested, and they are successful in it. One thing that makes Facebook significant is that people consider checking a brand’s FB page before visiting their official site. That’s a very important reason to have a Facebook profile.
YouTube
This is another social media platform owned by Google. There are more than 2.6 billion users visiting Youtube every day. Together they watch at least 4 billion videos each day. For everyone with a video to show before the world, this is the place. If you don’t have videos to show, better you make it and start exploring Youtube because it is the second largest search engine today. Videos are said to be the next big thing, so better be ready with a good Youtube channel and some exciting videos.
This is another big search engine out there with 229 million daily users. The micro-blogging social network is used worldwide for a variety of purposes. News, trends, discussions, statements, and more things are here for the users to explore and retweet. Keep tweeting daily, tweet on hot topics and use the correct hashtags and get good traffic to your website.
As of 2022, Instagram acquired over 1.2 billion users. Brands relying on visual impacts can make a big presence out of this visual-based social network. Fashion, travel-related businesses, and hotels/restaurants can make a good impact on this social site. Literally, any brand can make a good outcome with some attractive images. Images speak better than text sometimes and Instagram is the king of such promotions. Moreover, Facebook owns this social site now.
LinkedIn now has around 830 million users worldwide. This is a professional social platform where businesses, professionals, job seekers, recruiters, and B2B organizations can explore their objectives. Moreover, the users here are serious and here for business reasons, so the output will be of good quality and standard. It is no time pass when it comes to this professional platform online.
Pinterest has 433 million monthly active users. It can be considered as a visual social place where you can market products, information, and anything that can be visually presented impressively. This is a wonderful place to showcase, discover and sell items. Pin your best images on Pinterest.
Quora
With a base of 300 million users, Quora is a one-of-a-kind, question-and-answer social platform/website. Unlike the other social platforms, the main idea of Quora is to provide answers to the questions of users. It delivers great answers from experts or at least people relevant to the genre/industry. It has great potential for keyword research and content strategy as there is plenty of organic user-generated content.
How to pick the best social networks?
Not all social networks will be ideal for your website or business to find the right audience or customers. Explore each of them and find out where are your target audience spending more time. Target those social sites more than others, but make sure you have a good presence in each of them. Take a look into some of the basic SEO practices to get started easily.
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